CROSSMARK BEGINS INITIAL ROLLOUT OF TAAT(TM) TO WHOLESALE AND RETAIL ACCOUNTS

CROSSMARK BEGINS INITIAL ROLLOUT OF TAAT(TM) TO WHOLESALE AND RETAIL ACCOUNTS – RICH TV LIVE – March 5, 2021 – TAAT ™ LIFESTYLE & WELLNESS LTD. (CSE: TAAT) (OTCQB: TOBAF) (FRANKFURT: 2TP2) (the “Company” or “TAAT ™ ”) is pleased to announce that last week, national consumer packaged goods (“CPG”) sales agency CROSSMARK, Inc. (“CROSSMARK”) began its early-stage initiatives to bring TAAT™ to new points of sale, starting in Ohio to build upon the Company’s existing retail presence in that market. In a press release dated February 2, 2021 , the Company announced its engagement with CROSSMARK, an omnichannel agency for products in the CPG category based in Texas with more than 25,000 employees. CROSSMARK, which directly services over 100,000 convenience stores across the United States, has proven successful in bringing a wide range of CPG products to mainstream retail channels including an e-cigarette product that achieved dominant market share in that subset of the tobacco category. This commencement of CROSSMARK’s initiatives coincides with the February 17, 2021 launch of the TAAT™ e-commerce portal, which made TAAT™ Original , Smooth , and Menthol available to the majority of current smokers aged 21+ in the United States.

Live we have some big breaking news from tat lifestyle and wellness big breaking news from tat lifestyle and wellness like usual we’re the first ones to break the news we love to break the news first and we love to bring the news first hat as you can see here this is from tat lifestyle and wellness crossmark that’s right crossmark begins this is big news guys

For tad lifestyle wellness crossmark begins initial rollout of tat to wholesale and retail accounts big breaking news for tat this is going to generate enormous revenue for tat lifestyle and wellness after announcing its engagement with based cpg sales agency crossmark on february 2nd 2021 crossmark began its early stage initiatives to bring tat to new points

Of sale in ohio last week with an objective of complementing the products is existing presence in the state so far more than three quarters of ohio retail accounts approached by crossmark have stated their interest in carrying tat wow epic in q2 2021 crossmark will be servicing more than 7 000 convenience stores in ohio to provide greater clarity with respect

To crossmark’s role in the launch of tat the company’s chief executive officer ceti costarella appeared in a video in which mr coskerella uses layperson’s terms to explain i think he means layman’s terms laypersons they don’t want to use men’s i get it lay person’s terms to explain crossmark’s scope of duties and how they can create value for the company cad

Lifestyle and wellness t-a-a-t in canada t-o-b-a-f in america and to tp2 in frankfurt germany is pleased to announce that last week national consumer package good cpg sales agency crossmark inc began its early stage initiatives to bring tat to new points of sale starting in ohio to build upon the company’s existing retail presence in that market in a press

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Release dated february 2nd 2021 the company announced its engagement with crossmark an omni channel agency for products in the cpg category based in texas with more than 25 000 employees massive 25 000 employees crossmark which directly services over 100 000 convenience stores across the united states has a proven successful in bringing a wide range of cpg

Products to mainstream retail channels wow crossmark which directly services over 100 000 convenience stores across the united states has proven successful in bringing a wide range of cpg products to mainstream retail channels including an e-cigarette product that achieved dominant market share in the subset of the tobacco category this commencement of crossmarks

Initiative coincides with the february 17 2021 launch of the tat e-commerce portal which made tat original smooth and menthol available to the majority of current smokers age 21 plus in the united states last week crossmark began introducing all three varieties of tat to its accounts in ohio including wholesalers and distributors of cpg and tobacco products key

Retail accounts and individual stores with whom crossmark representatives have established business relationships in q2 2021 crossmark will service over 7 000 convenience stores in the state of ohio the key account manager for tat in ohio who has more than a decade of experience in sales for major global tobacco firm has been leading sales training with crossmark

Representatives to ensure that tat is positioned optimally among incumbent tobacco category offerings with an objective of capturing the attention and interest of current smokers h21 plus and potentially persuading them to choose tat at the point of sale instead of their tobacco typical tobacco cigarette product through a combination of rollouts led by crossmark

Continued in-house efforts conducted by tat personnel and digital advertising campaigns designed to direct smokers age 21 plus to the tat online store the company anticipates that these initiatives could collectively contribute to achieving greater market penetration for tat in the usd 814 billion global tobacco industry this is one of their websites tac global

Dot com take a look at tritat.com so they are growing and they were going to continue to grow and i believe that this is huge news for tat lifestyle and wellness in addition to introducing products such as tap to potential new accounts and providing strategies to efficiently sell the product at retail the company has also engaged crossmark to oversee the order to

Cash process o2c on its behalf at a high level o2c typically involves processing purchase orders and conveying the order to wholesalers or distribution centers for fulfillment although such functions could be carried out internally by the company large-scale cpg firms often outsource o2c to third-party firms such as crossmark to obviate the need to perform these

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Functions themselves which can become complex with products sold in multiple jurisdictions through several different wholesalers with numerous shipping points tat chief executive officer sethi costarella commented there are existing times for the company these are exciting times for the company as we enter the final month of q1 2021 now that our product line has

Had the opportunity to be tested by smokers 21 plus across ohio with consistently positive reception we can start to roll tat out we can start to roll out tat more aggressively with the knowledge that we have a solid product formulation and commercialization playbook last week crossmark got to work with introducing tat to its impressive portfolio of accounts in

Ohio and more than three quarters of retailers have stated an interest in carrying tax in their stores what could this mean for taf crossmark’s efforts will run concurrently with our continued in-house sales efforts and promotions for tat online store we are excited to see the impact crossmark will have on our overall performance of tat as we continue our push

To capture additional market share in the usd 814 billion global tobacco industry to break to provide clarity with regard to the role of the sales agency such as crossmark as a service provider to a cpg firm such as tat the companies produced a video in which its chief executive officer te set seti cosquerella describes the dynamics between the two firms the

Video is shown below and can also be accessed clicking here so you can find that video just by going to the press release i’m not going to show it here tat lifestyle and wellness also announced it is engaged bay street communications to provide investor relations services for the company in connection with engagement the company has entered into investor relations

Services agreement with bay street community communications pursuant to which it will primarily be test tasked with providing the following services development of strategic investor relations plan creation of digital media including new investor relations website updated presentations and social media content outreach to analysts financial media investors

Managing inbound inquiries from investors the services agreement has a six month minimum term with a per month payment value of 7 000 canadian so this is the news from tat lifestyle and wellness what do you guys think this is big news they are now starting with crossmark i’m not going to you know compare tat to jewel but crossmark worked with jewel and jewel

After working with crossmark for i believe was only one or two years sold for 40 billion dollars so i’m not saying that that’s going to be the result here that’s not what i’m trying to say but this is pretty big news for tat lifestyle and wellness do your research do your due diligence remember rich tv live is strictly for education entertainment purposes always do

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Your due diligence always do your research before you invest in anything that we talk about here in rich tv live you can go to richtv live.com and you can see all of our picks where we did call tat first we can go all the way back to when we started talking about let’s see if they’re listed on here did we list them on here when we first started talking about tat

Which was in june let’s see where is tat well we brought you guys tat pre-ipo at 41 cents they opened up their first day at 67. today tat is trading over four dollars that’s surprising i thought i would have chad on this list should have to add on the list uh they’re up over a thousand percent now so they’ve been a huge winner for our community congratulations

To members and i try to put all of our picks on here i’m sure i have it on here somewhere not sure exactly where but we try to keep all of our picks updated as much as possible that’s been a big winner for the community congratulations to members on tat lifestyle and wellness and the reality is this is the company is just getting started and now crossmark begins

Initial rollout of tat to wholesale and retail accounts let me know what you guys think if you like the video smash the like button comment down below share the video and subscribe you can go to richtvlive.com and see that we got all the information all the top news everything you need to know about all the different companies that we are identifying early and

First we take a lot of pride in trying to bring undervalued underappreciated underexposed companies first sometimes there’s going to be a lot of ups and downs when you’re looking for new opportunities first we also brought you guys bitcoin first told you guys that bitcoin would be a huge huge game changer i’ve been talking about bitcoin for years and bitcoin’s

Been a huge success story so we will continue to identify new technology first new opportunities first and tat working with crossmark this is a partnership that is a game changer let me know what you guys think comment down below share the video everywhere subscribe it’s your boy rich mr live and

Transcribed from video
CROSSMARK BEGINS INITIAL ROLLOUT OF TAAT(TM) TO WHOLESALE AND RETAIL ACCOUNTS By RICH TV LIVEliveBroadcastDetails{isLiveNowfalsestartTimestamp2021-03-05T213003+0000endTimestamp2021-03-05T214157+0000}

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